Sunday, November 18, 2018, is the World Day of Remembrance for Road Traffic Victims.

This day is dedicated to remembering those killed or injured in road crashes, as well as to pay tribute to the dedicated emergency crews, police, fire and medical professionals who daily deal with the traumatic aftermath of road death and injury.

Unfortunately, this Day of Remembrance has increasing significance for the City of Irvine.

At our most recent City Council meeting, residents told us about witnessing extremely dangerous driving behavior and very close calls involving their children.

I am sure you also witnessed close calls or have heard similar frightening stories from your neighbors.

I am very concerned — as are others — that we will see an increase in serious injuries and deaths in Irvine because a motorist did not obey a stop sign, respect a pedestrian’s right of way, or pay attention.

I have set a meeting with our Chief of Police to step up traffic enforcement and to make sure that our police have every resource they need to ensure that our city is safe for children, other pedestrians, and bicycle riders.

I will be discussing numerous ways to increase pedestrian and bicyclist safety, especially for children, including stepped-up enforcement, more illumination of crosswalks, and better lighting and visibility at stop signs. Your suggestions are invited.

The truth is, we can greatly improve the safety of our streets simply by being better and more respectful drivers, and by all of us — drivers, bicyclists and pedestrians — following the rules of the road.

The most common cause of vehicular accidents is driver behavior, especially distracted driving.  In fact, distracted driving accounts for an astonishing 95 percent of all auto collisions.  According to the National Safety Council,  using a mobile phone while driving now the most prevalent cause of a traffic collisions.

Globally, road traffic crashes are the leading cause of death for people aged 15-29 and claim more than 1.25 million lives each year. In the United States, motor vehicle fatality is the leading cause of accidental death among teenagers, representing over one-third of all teenager deaths.

As I have said, Irvine is world-famous as a safe place to live and raise our families, but it won’t stay that way unless Irvine motorists make a conscious decision to reject distracted driving, obey stop signs, and respect pedestrians’ right-of-way.

It’s not just our reputation as America’s safest city that is on the line.  Our lives, and the lives of our children, are at stake.